Mapping growth and innovation in men’s health

As men’s health moves from a relatively niche category to a well-capitalised, innovation-driven market, it’s a sector gaining momentum.

According to data from FounderNest, an AI-powered market intelligence platform, digital diagnostics, mental health platforms, fertility solutions, and preventative care technologies are attracting significant investment and scaling rapidly.

These innovations are collectively shaping the next generation of men’s health solutions.

In this piece, Felix Gonzalez, CEO and co-founder of FounderNest, breaks down where the men’s health sector stands today and the key trends set to define its growth over the coming years.

The conversation around health innovation has often been dominated by women’s health, digital therapeutics, or precision medicine.

Women’s health, in particular, has received considerable and well deserved media and investor attention (with US$411 billion funding raised to date) due to high-profile femtech innovations addressing key issues like fertility, pregnancy, menopause, as well as broader wellness needs.

 

Men’s health, by contrast, has traditionally attracted less attention and lower funding, but the sector is now gaining momentum.

Our analysis shows it is experiencing a major shift, with rising investment and data-driven innovations driving rapid growth and generating meaningful impact on global wellbeing.

A maturing yet expanding market

As of November 2025, the men’s health sector comprises 1,042 active companies worldwide.

These firms are neither fleeting startups nor static incumbents – the median company is a decade old and employs 27 people, reflecting a balance between resilience and agility.

Over the past five years, the sector has sustained a 6.1 per cent compound annual growth rate in company formation, with 18 new companies founded just in 2024, signaling ongoing entrepreneurial interest despite the uncertain economic times.

Funding and investor dynamics

Investment in men’s health is concentrated but substantial.

Globally, US$215.13 billion has been raised, with the US accounting for US$164.78 billion across 696 companies.

Europe follows with US$45.04 billion raised across 153 companies, while other regions are still emerging.

Despite only 15 per cent of companies having raised capital, those that do benefit from significant funding intensity, with a median of US$50 million across three rounds.

Investor diversity in the sector is also striking.

Traditional venture capital firms sit alongside foundations and private equity, creating a financially and strategically robust market.

Key investors like General Catalyst, Sequoia Capital, and Oak HC/FT illustrate the sector’s appeal to both generalist and health-specific capital.

This is no longer a niche space, men’s health is firmly on the investment radar.

Sub-sector growth and emerging opportunities

While the US remains the dominant hub, Europe is rapidly building momentum with specialised digital health startups, and Asia and Australia are slowly developing pockets of high-growth activity.

Investors are increasingly drawn to companies that combine technology with measurable health outcomes, with particular attention on areas where men’s health has historically been underserved.

Digital diagnostics are seeing strong growth, with AI-powered tools and wearable devices that monitor testosterone levels, cardiovascular risk, and other key metrics gaining traction.

Mental health platforms tailored specifically to men’s wellbeing are also attracting investment, as digital therapy apps and virtual care solutions address a long-neglected need.

Fertility-focused startups, offering at-home sperm analysis, fertility tracking, and reproductive health coaching, are emerging as another fast-growing category.

Meanwhile, companies focused on preventative care and lifestyle management – using data to deliver personalised wellness plans, nutrition guidance, and exercise recommendations – are increasingly capturing investor interest and demonstrating the commercial potential of men’s health innovation.

What this means for the future

Men’s health is emerging as a dynamic, innovation-driven sector with significant commercial and social potential.

From AI-powered diagnostics and wearable health tools to mental health platforms and fertility solutions, the innovations shaping this space are not only improving outcomes but also redefining what men’s health looks like.

As the sector matures globally, with Europe, Asia, and Australia beginning to catch up to US leadership, investors and corporates have an opportunity to support solutions that deliver both measurable impact and robust returns.

Those who engage now – whether as entrepreneurs, investors, or healthcare innovators – stand to play a defining role in shaping the next generation of health solutions for men worldwide.