Insight

  • Unlocking the 10 Year Health Plan

    The government’s plan for the NHS is a huge document. Jane Stephenson, chief executive of SPARK TSL, argues the key to unlocking its digital ambitions is to consider what it has to say about the shift from CDs to digital music. How can trusts and health boards make the same shift from analogue to digital [...]

  • From awareness to adoption: Why strategic PR is a growth engine for health tech

    By EatMoreFruit Communications Many health tech and medical device firms spend years refining technology, securing CE marks and FDA approvals, only to stumble at market launch. The missing link? Strategic PR that drives stakeholders from passive awareness to active adoption. The Adoption Funnel in Numbers According to Deloitte’s 2025 Global MedTech Survey, 61 per cent [...]

  • Insight: The US$180m fund aiming to slow human ageing

    Venture capital firm Apollo Health Ventures is funding and co-founding early-stage companies that are transforming age-related diseases and ageing. Health Tech World speaks to co-founder Dr Alexandra Bause to find out more. Founded in 2017, Apollo Health Ventures has, to date, invested in 15 companies that are innovating in the longevity space. From DNA damage [...]

  • Interview: How AI could predict your health from one drop of blood

    iCarbonX is applying deep learning to gain greater insights into personal health and is advancing AI-driven drug development. Health Tech World speaks to founder and CEO Dr Wang Jun to find out more. The last decade has seen major advancements in artificial intelligence, genomics, and data analytics, and iCarbonX is harnessing these technologies to advance [...]

  • Interview: Transforming genetic testing for rare diseases with AI

    Software company 3Billion is innovating genetic testing for rare diseases with AI. Health Tech World speaks to CEO Changwon Keum to find out more. Founded in 2016 as exome and whole genome-based genetic testing services were emerging, 3Billion is harnessing AI to innovate genome interpretation. The company's AI-powered genetic testing diagnoses rare diseases more accurately [...]

  • Interview: World-first handheld device can predict preterm birth risk

    Preterm birth affects one in 10 babies globally, but a first-of-its-kind handheld diagnostic device hopes to transform these outcomes by predicting the risk ahead of time. Health Tech World speaks to Dr Shaolin Liang of Every Baby to find out more. Every hour, 125 babies die from preterm birth complications. This figure reveals a desperate [...]

  • How the UK can reclaim its leadership in pharmaceutical R&D

    By Younes Fegheh-Hassanpour PhD., R&D Manager at RCK Partners The UK’s pharmaceutical industry is at a critical juncture. A post-pandemic rebound has seen export values climb back to £26.1 billion in 2023, but beneath this promising headline, challenges persist. Once a global leader, the UK now trails in tenth place for pharmaceutical exports as challenges [...]

  • How AI is transforming healthcare communications – and what it means for medtech brands

    By EatMoreFruit Communications Artificial intelligence is reshaping everything from drug discovery to surgical planning. But it’s also revolutionising a less obvious domain: healthcare communications. For medical device and digital health brands, that means faster engagement cycles, sharper targeting, and a clearer route to growth. Data-driven advantage A recent survey by Global Data found 67 per [...]

  • How Proactive IT management is saving millions, boosting efficiency and improving healthcare delivery

    By Simon Salloway, Director, Solution Architects EMEA & APAC, Lakeside Software As the healthcare sector races to digitise care delivery, the real battleground is no longer just EHR adoption or infrastructure upgrades, it’s how effectively organisations manage and optimise the IT environments they already have. Despite deep investments in digital health, many providers still struggle [...]

  • Great plan: now we need to get real about digital delivery

    The government’s big plan for the 10 Year Health Plan for the NHS laid out a big role for delivery. However, the Highland Marketing advisory board felt the missing implementation plan will have some big issues to address, from addressing the state of NHS IT today, to finding the time and money to deliver on [...]