Europe
An innovative quantum sensing project that could transform cancer treatment by tracking how immune cells interact with tumours has been awarded a £2 million Future Leaders Fellowship. The four-year fellowship, funded by UK Research and Innovation (UKRI), focuses on a critical problem: immune cells often fail when they encounter cancer tissue because the tumour environment [...]
By EatMoreFruit Communications In infant nutrition, brands often default to awareness campaigns or product education. But the Reckitt, Is it Cow’s Milk Allergy? (CMA) initiative showed that the communications strategies that truly shift understanding, and ultimately behaviour, are those rooted in deep, human insight. Awareness alone doesn’t change clinical practice, adoption or improve family experiences. [...]
Experts have warned about rising AI chatbot use for emotional support and companionship, especially among younger people. Systems such as ChatGPT, Claude and Copilot are increasingly used as confidants, with reports placing therapy and companionship among top reasons. ChatGPT alone has around 810 million weekly active users worldwide. Writing in the BMJ, Susan [...]
A new attempt to create a national, longitudinal health record was one of the big ideas in the 10 Year Health Plan. However, the use case and architecture is far from clear, and there are some big commercial issues to address with health tech vendors… The NHS has a troubled history when it comes to [...]
Health education platform Patient.info and digital health coaching provider Holly Health have announced a new collaboration. The partnership will bring Holly Health’s personalised digital health coaching service to millions of people when they are seeking reliable information on wellbeing, via Patient.info. It will help users to take small, achievable steps towards long-term improvements in sleep, [...]
AI therapy ‘works best’ when users feel emotionally close to their chatbot, a study of 4,000 app users suggests. The research highlights what authors say is key to effective chatbot therapy, and the risks of “synthetic intimacy” (forming human-like bonds with AI). Professor Dimitra Petrakaki from the University of Sussex, said: "Synthetic intimacy [...]
London-based startup Punto Health has raised €2.3m in seed funding to scale its AI dementia care platform across the UK and Spain. The seed round was co-led by Shilling VC and Plus Partners, with participation from Exceptional Ventures, Heartfelt, Fondo Bolsa Social and ABAC Nest. Punto Health says the investment will accelerate product development and [...]
A new sound therapy has been found to quieten tinnitus by around 10 per cent on average, with effects lasting about three weeks after treatment finishes. Experts are hopeful that the therapy, which involves patients listening to modified sounds to disrupt brain activity patterns and quieten the ringing, could one day be available as a [...]
Daily scans during prostate cancer radiotherapy could guide changes to treatment to cut side effects, a recent study suggests. Using AI, scientists found that scans taken to position patients for treatment also flagged changes linked to later rectal bleeding as early as one week into therapy. Monitoring these early changes could help doctors decide when [...]
Prostate supplement adverts and home testing kits have been banned by the Advertising Standards Authority (ASA) over concerns they could mislead vulnerable people. The advertising regulator took action against adverts from Nutrisslim, Nutreance, Muxue Trade and Impact Herbs for claiming their products could treat an enlarged prostate, prostate inflammation or urinary flow problems. None of [...]
